Boost Open Rates by Announcing Ownwell to Your Client Database 💫
Sending an introductory email to your client database before enrolling clients in the homeownership report can significantly boost open rates and engagement.
Here's an email template to send to your client database prior to sending out your first homeownership reports. This template is designed for brokers:
Subject line: You're about to get a personalized report about your home
Body:
Dear [Client’s Name],
Ever wonder what your home is worth right now - or if you could be saving money on your mortgage?
I’m excited to introduce a new service I’ve set up for my clients called Ownwell. It’s completely free, and it’s designed to help you make smarter decisions about your home and finances.
Each month, you’ll receive a personalized homeownership report that includes:
An estimate of your current home value
Opportunities to save on interest
Your estimated buying power if you’re thinking of moving up
How much equity you could access for renovations, investments, or other goals
Some of you will be receiving your first report soon, and you’ll get one each month as the market and interest rates change.
To make sure you get it, add [email protected] to your contacts or safe senders list.
Let me know if you have any questions or feedback - I’d love to hear what you think!
Best,
[Your Name]